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Your 24/7 Virtual Showhome Experience.

Let buyers explore any plan, elevation, or finish package from their couch or in your sales center, instantly and intuitively.

Book a DemoWatch the Experience

2x faster decisions

clean visualization reduces hesitation

95% feel more confident

buyers say they understand options clearly

Trusted by leading homebuilders across North America

A Virtual Platform

Built for Real Buyers
and Real Teams

Today’s homebuyers expect an experience that feels as intuitive as everything else in their lives. Yet most builders still rely on static plans, PDFs, and disconnected tools that slow decisions and create uncertainty.

ResVR replaces that fragmented experience with a single virtual showhome buyers can explore anytime, anywhere: online, in the sales center, or in the design studio.

For builders, that means one system to manage plans, options, and upgrades.
For buyers, it means clarity at every step.

Faster decisions, higher upgrades, and the modern buying experience today’s homebuyers expect.

Turn Every Choice

Into Clarity

Homebuyers don’t dream in 2D. They want to understand real spaces, real finishes, and real possibilities, before a single wall is built.

ResVR transforms static plans into a living virtual showhome where plans, options, and upgrades can be explored instantly and in context. Every choice is visualized once and reused everywhere.

That clarity doesn’t just help buyers feel confident. It helps teams sell faster, reduce friction, and keep experiences consistent across channels.

So what is

ResVR?

ResVR is a virtual platform that replaces fragmented visualization tools with one system builders can launch, maintain, and scale across communities.

Everything buyers see, and everything teams manage, lives in one place.

The Platform Behind Today’s Best

Buyer Experiences

ResVR turns every plan, elevation, and finish option into an immersive, interactive experience buyers can explore anytime, anywhere. Everything is hosted, maintained, and continuously updated — no extra lift for your team.

Everything Builders Need in One Virtual Showhome

Real-Time Personalization

Swap finishes, fixtures, and layouts instantly.

Interactive Showhomes

Walk every plan, inside and out.

Upgrade Intelligence

See which options drive engagement and revenue.

Seamless Integrations

Connect to CRM, ERP, and design tools.

Enterprise Support

Fast setup, free updates, and a dedicated success team.

Cloud-Based Delivery

Buyers explore from anywhere, on any device — no special hardware required.

A New Category

for a New Era.

Homebuilding has render tools. It has sales tools. But until now, it has never had a unified system that brings everything together.

A Better Experience for Everyone Involved

ResVR changes how homes are sold — and that shift benefits
everyone along the journey.

For Builders

Visualize every plan and elevation
Showcase every finish and upgrade
Understand buyer engagement
Personalize the entire experience

For Buyers

See their future home
Explore options
Feel confident in their decisions
Accelerate their path to “yes”

Renderings alone can’t drive confident decisions.
ResVR delivers clarity at every step of the buyer journey.

Built for Builders.

Proven to Deliver.

Most visualization tools are slow, static, or only solve part of the problem. ResVR gives builders a unified platform that modernizes the entire decision-making experience.

When buyers understand the options, they move forward faster, upgrade more confidently, and feel excited about their future home.

Trusted by leading homebuilders across North America.

Real Builders.

Real Results.

Across North America, builders are transforming revenue, reducing hesitation, and giving buyers confidence with ResVR.

3x Sales

Increase in Sales
Performance

With ResVR, our sales performance increased dramatically — in fact, the team saw sales triple.

May Vallo

May Vallo

Trico Homes

Area Sales Manager

100% Digital

First 20 Homes Sold Before a Showhome

Our first 20 sales were made digitally before buyers could walk a model. ResVR made that possible.

May Vallo

May Vallo

Trico Homes

Area Sales Manager

$20k Upgrades

Average Upgrade Revenue
Per Buyer

We sold $20,000 of options per customer because ResVR helped them clearly see every upgrade.

May Vallo

May Vallo

Trico Homes

Area Sales Manager

What Builders Are Saying

Compared to builders who don’t have ResVR, there’s no comparison. We win every time.

Gary Streng

Area Sales Manager, Homes by Avi

Seeing upgrades in ResVR makes the difference undeniable. It completely transforms the buyer experience.

Homes by Avi

We sold 70% of the project in just two weeks —
without a physical showhome.

Trico Homes

This is exactly what buyers expect now — immersive, digital, and available long before a showhome exists.

Carmen DeLuca

Director of Sales, Trico Homes

Nathan Nasseri, Founder & CEO

Built by Builders,

for Builders.

ResVR was founded by Nathan Nasseri, who grew up in a homebuilding family that sold more than 20,000 homes. He spent four years inside a showhome, speaking with thousands of buyers and watching the same struggle unfold: people trying to make the biggest purchase of their lives without being able to see what they were buying.

ResVR was created to bring true clarity to the home-buying journey. Buyers deserve better information — and builders deserve a better way to deliver it.

Why Builders

Choose ResVR

Most visualization tools are transactional or too costly to maintain. ResVR is different — a purpose-built platform designed specifically for production builders.

Designed for production builders at scale

Unlimited updates and ongoing support

Centralized product catalogs

Faster setup, easier maintenance

See Your Potential ROI

Use our ROI calculator to understand how ResVR can increase upgrade revenue, shorten sales cycles, and elevate your buyer experience.

250

500000

15000

Potential Increase
+30%
per home
New Upgrade Revenue
$19,500
per home
Annual Revenue Increase
$225,000
potential gain

Powered by real performance data from builders across North America.

Resources

Discover how ResVR revolutionizes real estate with immersive VR solutions. Explore case studies and industry articles that showcase enhanced sales, engagement, and project success through cutting-edge technology.

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2024 BILDCR Awards Winner

ResVR honored at the 2024 BILD Calgary Region Awards for innovation in homebuilding technology.
Read More
Nathan Nasseri is Digitizing the Home-Buying Experience

Innovators of the Year 2025: Nathan Nasseri

ResVR CEO Nathan Nasseri recognized for revolutionizing the homebuilding industry with immersive virtual reality solutions.
Read More
VIRTUAL REALITY INCREASES CONFIDENCE

5 Ways Virtual Reality Increases Confidence in Home Search

Discover how immersive VR technology transforms the home buying experience and builds buyer confidence.
Read More

Ready to transform how you sell homes?

See what your buyers' experience — and your revenue —
could look like with ResVR.

Book a Demo